How to make money on Instagram

how to make money on Instagram

Instagram has become a disruptive force in e-commerce. Has already over 100 billion active users, and that number continues to grow.

Here I explain everything you need to know about how to make money with Instagram, one of the most popular social networks.

Before talking to you about how to earn money on instagram, I leave you the Instagram of Paula Echeverria. Why Paula Echevarria?

Because she is the Instagram user most searched of all Google. 22.000 people search for her every month and she has more than 3 million followers. And the second most searched Instagram account is that of Sara Carbonero with 9.900 monthly searches.

If you are not famous or have been with one, keep calm, you can still make money with Instagram. We have simply put these accounts in case they can serve as a guide to inspire you.

Can you make money with Instagram?

instagram business

Just like other money making apps, yes, you can make money on Instagram. There are several ways to live on Instagram:

  • Sponsored posts and collaborations: Becoming an influencer is the most popular way to monetize Instagram. It's not easy to break through, but if you do, some brands will offer you a lot of money in exchange for promoting their products.
  • Sell ​​on Instagram: You can sell any product you make yourself or buy from different vendors. From dropshipping to print on demand, and even your own inventory. It totally depends on you and your preferences.
  • Affiliate Programs: If you don't want to promote your own products, you can also sell other people's products and get a commission on each sale.

Ways to make money with Instagram

There are several ways to monetize your Instagram account, some will work better than others depending on your audience profile and the scope of your business. Your best option is to try them all and see which one works best for you.

A platform that connects advertisers and influencers

feedback instagram

For monetize your Instagram account, there are already several platforms which allow advertisers to connect with influencers, and most of them accept Instagram accounts.

Simply sign up for all of them and wait for brands interested in appearing on your profile to contact you or search for events to join. Here are some of them:

influence4you

You register and you already have all the campaigns available in your panel. Some people send you products for free, others pay you to sell or also based on the number of followers you have.

SocialPublic

This is one of the main markets where there are influencers Hispanic.

Very easy to use, in addition to your account Instagram, you can also register on other social networks such as Twitter o Facebook.

Launch a campaign that anyone can join an influencer come to sign up on time. For me, this is one of the best platforms to find advertisers and monetize social networks, especially if you are just starting out.

amazon affiliation

Amazon already has your own affiliate program, but for that you have to have a website. Now, it has also opened this possibility to users of social networks, for whom it has created an affiliate program designed to influencers.

One of the best things about this program is that it is different from what you already have as an affiliate, allows the influencers create your own custom product pages, perfect for recommending it through a video or sharing the only allowed hyperlinks that Instagram will put in its description.

Coobis

It has been designed with more in mind bloggers and website owners who in influencers, but you also have the option of add an Instagram account. Of all the prices that they propose, you choose the one that best suits you.

  • You can register in Coobis here.

influence

It is not as focused on the Spanish market as before, but it is also one of the strongest. They require you to have at least 5,000 real followers and a good feedback (likes and comments on your photos) to logged. Before registering, you can use this link to quickly check if your account is eligible.

You get paid an average of $2 for sponsored photos for every 1,000 followers that you have That is, if an advertiser hires you to publish and you have 10.000 followers, they will pay you about $10, and if you have $500.000, then €1.000, not bad for a photo, right?

sell your presets

To be a instagramersyou have to be a good photographer, and this you can learn from the real instagram pros, of those who spend more time behind the camera than in front of it at this time.

The presets or presets are the default effects, usually generated by Lightroom, and there are many accounts available to help you with Instagram.

Here are two examples:

@betravelermyfriend

David has an account with over 41,1K followers and has turned it into a real business. He impresses you with pictures of him and then sells you his presets. You can learn a lot from them, both to create spectacular photos and to monetize your Instagram account and everything that surrounds it.

@7kidz
This tutor for instagramers, Spanish, also sells very good presets. Here's something to get you started.

How much do you get paid per follower on Instagram?

Instagram does not pay any user directly, no matter how many followers you have on your account. So if you want to live on Instagram, you have to actively work towards it.

That said, gaining a true following is crucial, as it will help you build trust in your niche and can secure more favorable economics for your brand.

How much can you earn on Instagram?

You can make money with Instagram

Although it is not as influential as those who can earn money on TikTok, it can be said that 500 euros, 1000 euros or even more money per publication is possible, but the truth is that there is no single answer.

How much you earn on Instagram depends on:

  • Number of followers
  • Commitment (The commitment that a brand and its public build in the different communications that they generate with each other).
  • Market niche
  • Publication conditions (photos, videos, stories, unboxing, etc.)

What we can tell you is that money does not come alone. To live on Instagram, you need to invest time and effort. Even if you are just trying to earn some extra money, there is no guarantee of success.

Earn more money on Instagram

Find your target market and learn from successful Instagram accounts. What type of content do they publish? At what time? What filter do they use? And wait.

Combine what you have learned with your own knowledge in marketing, photography, writing and design. You even need to have a good business name generator. To help you, we've put together some Tips to help you monetize your Instagram account.

Keys to earn money with Instagram

How to make money on Instagram

  • Post high-quality content frequently. Instagram has detailed rules about how you should post, the types of images or videos you want to post, and how many times you can post in a day.
    For example, the stories are measured differently than the photos that appear in the feed. If you follow their rules, you will definitely have more opportunities to earn money with Instagram. According to Postcron, it is recommended to publish 1 or 2 times a day. This will give you enough time to create unique posts without your followers feeling like you're spamming them.
  • In addition, the content must be interesting. Don't just sell your product for yourself. For example, It also provides something with added value, such as a contest. It's not recommended that you do one every day, but under the right circumstances, it can help you monetize Instagram and earn more.
  • Use hashtags in your posts. To live on Instagram you need followers, and to have followers you must use hashtags in your posts. It's the easiest way to increase notoriety and make your content visible to people who don't follow your account.

In fact, it is Instagram that also limits the number of hashtags that you can include in each post. Some experts say that the optimal amount of hashtags that are popular in your niche and relevant to your product is y entre 5 10, although 30 is the official limit set by Instagram.

Instagram can stop showing your posts if they contain more than 20 hashtags. This means that your posts will no longer show up in searches for some specific hashtags, and as a result, you will reduce your chances of making money through Instagram. It is also important to create and promote a unique hashtag for your brand or personal brand. For example, if your account name is Elena's Kitchen, create the hashtag #Elena's Kitchen.

This way, you can simply browse the hashtags whenever you want to see conversations related to your brand. Also you can promote it on other platforms or even physical media. It is important to have a consistent brand and brand strategy across all channels.

On the other hand, it is interesting that you explore other functions of Instagram, such as location. We have seen how a post's visibility dramatically improves when relevant locations are added to the post.

In addition, we recommend the following:

  • Write short and engaging essays. According to Sprout Social, the ideal length for an Instagram caption is between 138 and 150 characters. For ad titles, use 125 characters. And more important than the length is its quality. You have to write compelling copy that encourages interaction. Choose a question or encourage people to leave their reactions in the comments. Instagram will believe that your content is relevant to users and will show it to more accounts.
  • Develop a unique visual style.
  • Choose the same filters and styles for your Instagram account.

Canva conducted a study on users' favorite Instagram filters and the results are as follows:

  • The most popular fashion filters:
    • Kelvin
    • Valencia
    • Nashville
  • The most popular food filters:
    • Horizon
    • Normal
    • Helena
  • Most popular selfie filters:
    • Normal
    • Sleep
    • Horizon

Designing an attractive feed is essential to earn money with Instagram. The platform is so intuitive that no one will follow your account if the content is not attractive and consistent.

  • Create a launch schedule. It's hard to maintain a consistent feed if you don't plan your posts ahead of time. The stories they are the perfect way to connect with your audience in a more natural and spontaneous way. However, you must be careful with your feed, since the photos and videos you post on them will still be visible 24 hours later. Having a marketing calendar will help you plan. And if you really want to live on Instagram, it will help you optimize your time and work more efficiently.
  • Give before you receive. To make money from Instagram in 2022, you have to do your part. Participate in conversations relevant to your niche. Access other accounts with the same hashtags as you. Follow them and participate in their conversations. Not only will you gain more visibility, but other users can see your content and be encouraged to follow your account. That is, avoid making yourself known. It is better if the reviews are natural and relevant, with high-quality content. Nobody wants to follow a brand that is just trying to sell their product without providing something of value to the community.
  • Post at the right time. Do you think that posting at one in the morning will be as effective as posting at five in the afternoon? The truth is that considering the date and time of posting on social networks can help you grow your account and followers.

Earn more with Instagram if you apply the following tips

Although there are some general considerations, it is highly recommended that you find out for yourself what works best for your audience and your account. For example, if your market positioning is focused on female entrepreneurs, it would be better not to post during business hours, but probably during their lunch hour.

Try posting similar content at different times and days of the week and analyze the stats for the patterns.

You can make money on Instagram, but only if you are willing to put in the time and effort.. If you dare to live on Instagram, keep in mind that it can take weeks or even months to see the results. So don't throw in the towel. I hope this post is useful to you, and tell us how your experience has been.


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