Kweli nqaku linomdla siza kukubonisa ngokweenkcukacha ukuba yintoni na ukusetyenziswa kwewebhusayithi? Isebenza njani? Kwaye yintoni ukubaluleka eyigcinayo kwintengiso yedijithali?
Ukusetyenziswa kwewebhusayithi
Xa sibhekisa kwi ukusetyenziswa kwewebhusayithi sithetha ngoyilo oluye lwenziwa lugxininise ngokupheleleyo ekuhlangabezaneni neemfuno zabathengi bethu okanye abasebenzisi, ukwenzela ukuba iimfuno, ukulindela, iimfuno ezijoliswe kuyo kunye neemodeli ukuba abathengi bethu bacinga.
Kungqinwe ngokupheleleyo ukuba uyilo lweephothali kunye nojongano lwewebhu lolunye lolona luntsokothileyo ukuzalisekisa ngaphakathi kwentengiso kuba lubandakanya iiarhente ezininzi ezahlukeneyo zophawu lwethu. Ngaphezu kwakho konke, iintsingiselo ngaphakathi kweemarike zihlala zitshintsha, oku kuthetha ukuba ukudalwa kweqonga ledijithali elijonge phambili lithatha ixesha elincinci.
Kuzo zonke ezi zizathu, ukuyilwa ngokutsha kweewebhusayithi yinto engaguqukiyo kwaye iqhelekile kwihlabathi le-cyber, ukuqinisekisa ukuba ukusetyenziswa kwewebhu kwi-portal yethu kuyaqhubeka kwaye akuwi ngenxa yokunqongophala kohlaziyo. Masikhumbule ukuba xa sisebenza kuyilo lwe-portal kuyimfuneko ukuqonda ukuba iya kuvuleleka kubalandeli bethu kunye nabathengi abanokubakho, ke kuya kufuneka wenze iwebhusayithi eguquguqukayo, ephilayo kunye nencinci ehlangabezana neemfuno zazo zonke iintlobo zemveliso. abathengi esinabo okanye esinokuba nabo
Iziseko ezingundoqo zokusebenziseka kwewebhu
Xa sichaza indlela esifuna ngayo uyilo lwethu kwaye sisebenza ngokusekwe kuloo nto, siyakwazi ukunika abasebenzisi bethu ukufikelela okwahlukileyo kulwazi abalucelayo. Okuguqulela ukuthembeka okuzele ngakumbi nokuzimisela enkosi kwinto yokuba abathengi bethu bafumana ingqalelo ethe ngqo nepheleleyo kuthi.
Ngezi zizathu kubalulekile ukuba sazi ukuba yeyiphi imigaqo kunye neziseko ezixhasa ukusetyenziswa kwewebhu.
Ukufumaneka kunye nokufikeleleka
Xa siyila i-portal yethu yewebhu, kuyafuneka ukuba siqonde ukuba ukusetyenziswa kwewebhu kufuneka kugxininise ekufumanekeni nasekufikelelekeni okubafaneleyo abathengi bethu, imiba ekufuneka ibe ngaphakathi kwendawo ephilayo kunye nesebenza kakhulu.
Yiyo loo nto xa sikwinkqubo yokudala iwebhu kufuneka sithathele ingqalelo ixesha lokuphendula lomncedisi. Kuboniswa ukuba ukuba impendulo esiyinika umxhasi idlula imizuzwana emine, silahlekelwa ingqalelo kunye nokunyaniseka komxhasi, ekubeni into yokulinda ichaphazela kakubi uphawu lwethu.
Ngakolunye uhlangothi, kufuneka sihlale sihlola ii-URL esizibeka kwiwebhusayithi yethu, kuba ngenxa yezizathu ezahlukeneyo banokuwa kwaye banqabile kakhulu, ukuba namakhonkco aphukileyo ngaphakathi kwe-portal yethu kusenza sibonakale singakhathali kwaye singenamsebenzi.
Okokugqibela, kufuneka sithathele ingqalelo kwimiba yokusetyenziswa kwewebhu ukusabela kwe-portal yethu ngaphakathi kwee-smartphones, kuyafuneka ukuba siqonde ukuba indlela yokujonga ii-portal itshintshile kuba iifowuni zethu kunye neetafile zikwazi ukuzulazula. Yiyo loo nto kuyimfuneko ukuseka ii-portal zethu eziphendulayo. Ukuba ufuna ukwazi ngakumbi ngokubaluleka koku sikushiya eli khonkco lilandelayo Uyenza njani iwebhusayithi ephendulayo?
Ukucaca kusetyenziso lwethu lwewebhu
Isizathu esona sizathu sokusetyenziswa kwewebhu kukucaca, umxholo wethu ngaphakathi kwe-portal kufuneka uhlanjululwe kwaye ngaphandle kwezinto ezininzi eziphazamisayo ezinokuchaphazela ukuxinwa kwabaxhasi bethu.
Omnye wemingcipheko esiyiqhubayo njengophawu kukuba iqulethe izinto ezininzi eziphazamisayo, abasebenzisi bethu bayalibala eyona njongo yotyelelo lwabo kwaye bahambe bengakhange benze nasiphi na isenzo.
Enye yezona zinto zibaluleke kakhulu ukufezekisa ukucaca ngaphakathi kwewebhusayithi yethu kukulula, xa sigxila koko kubaluleke kakhulu kwi-portal yethu, abasebenzisi bethu baya kuhlala bekhumbula isizathu sokutyelela kwabo.
Olunye uphawu oluyimfuneko ekusetyenzisweni kwethu kwiwebhu kukuqhelana kunye nokungaguquguquki okuboniswa yi-portal yethu. Enkosi kwizifundo ezahlukeneyo eziye zenziwa ngaphakathi kwentengiso, kuye kwenzeka ukubonisa ukuba ezi zinto zibalulekile kubasebenzisi kunye nabathengi ukuba bachonge ngokukhawuleza uphawu kunye nomfanekiso wethu.
Ngendlela efanayo, uqhelaniso kunye nempendulo ziyimfuneko ngokupheleleyo kwi-web usability echaziweyo ukuze uqonde kwaye uqonde iimfuno zabaxhasi bethu.
Ukubaluleka kobuchule bokufunda
Kubalulekile ukuba njengabavelisi be-brand portal yethu inamandla okufundisa malunga nokulawulwa kokusebenziseka kwethu kwiwebhu. Oku kubhekisa kwinto yokuba ujongano olulawula i-portal yethu luphuhliswe ngendlela enengqondo kwaye ayidingi naluphi na uhlobo lwemiyalelo kubasebenzisi bethu.
Ukufezekisa olu hlobo loyilo lwewebhu, kuyimfuneko ukwenza into ekhululekile kwaye ikhawuleza ukufunda kubasebenzisi bethu kunye nabaxhasi.
Ukunyaniseka
Esinye sezizathu zokuba ziimpawu kukuthembeka. Le yenye yezinto ezisisiseko ekufuneka isichaze njengenkampani kuba ithetha ngoxanduva lwethu lokubonisa iinkonzo ezikumgangatho ophezulu kunye neemveliso kubathengi bethu.
Kubaluleke kakhulu ukuba abathengi bethu kunye nabasebenzisi bafumane umxholo wethu ngaphakathi kwe-portal ngokukhawuleza kwaye iveza iinyani zeenzuzo zeemveliso kunye neenkonzo zethu.
Ukuba sikwazile ukuseka ubudlelwane bokwenyani kunye nomxhasi wethu ngamnye, siye sakwazi ukubonisa ukuba siluphawu olunemilinganiselo engagungqiyo kunye nemigaqo kwaye into esiyithengisayo isemgangathweni.
Ukuba asiyazi indlela yokuvelisa ukuthembeka ngaphakathi kwentengiso? sikushiyela le vidiyo ilandelayo
Ukufaneleka kusetyenziso lwewebhu
Esi sesokugqibela seziseko ekufuneka kusekwe kuzo ukusetyenziswa kwethu kwewebhu kwaye kugxile kwinto yokuba umxholo esiwulayishayo kwiqonga lethu kufuneka ube ngofanelekileyo kwaye ugqame phakathi kwezo zikwamanye amaziko.
Kungenxa yoko le nto zimbini izinto ezisisiseko ziyimfuneko: ukufundwa kokhuphiswano kunye nokwahlulahlulwa komntu ngamnye kubasebenzisi bethu kunye nabathengi bexesha elizayo. Xa sibhekisela kwisifundo sokhuphiswano, kufuneka siqonde ukuba kufuneka siqaphele umxholo abawenzayo ukuze sazi ukuba bayavela kwaye ngokukhawuleza kangakanani ukuze bangashiywa ngasemva kwaye baqhubeke nokubeka umgangatho ngaphakathi kwemarike. .
Ngelixa xa sithetha malunga nokwahlulahlula sithetha ukuba kuyimfuneko ukuqonda indlela abathengi bethu abahamba ngayo kwiiplatifti ezahlukeneyo zedijithali kwaye bazi ukuba bafunde njani iziphumo abasinike zona, ukuze kusekwe abamakishi abahlukeneyo bentengiso.
Iimpazamo ezichaphazela ukusetyenziswa kwewebhu
Xa siphuhlisa i-portal yethu, kuyafuneka ukuba siphephe iinkcukacha esiya kuziphuhlisa ngezantsi, ezinokusichaphazela kwindawo esifuna ukuyiseka kwimarike.
Ulungelelwaniso olubi
Esinye sezizathu zokuba iiphothali zisilele kungenxa yokungalungelelani kakuhle kwazo. Ukuba sidala umxholo ekunzima ukuwuqonda kumxholo ongacwangciswanga ngokupheleleyo kwaye ngaphandle kokuqwalasela iinkcukacha, sinokuqiniseka ngokupheleleyo ukuba abathengi bethu bayakuyeka ukutyelela i-portal yethu kuba abayiqondi okanye basebenze ngokwemvelo ngaphakathi kwayo.
Kubalulekile ukuthathela ingqalelo into yokuba ukuba ne-interface entsonkothileyo okanye enzima ukuyifumanisa kunokusixabisa abathengi, kuyafuneka ukwenza ukusebenziseka kwethu kwewebhu kube lula kwaye kulula ukukuqonda kubasebenzisi bethu.
Ukuba siziva ngathi i-portal yethu ikwingxaki epheleleyo, kuyafuneka ukuba sihlengahlengise ii-portal zethu, kuba kufuneka sifezekise ikhonkco eluntwini esinokuthi sinikwe yi-Intanethi kuphela.
Akukho intuition kuhambo
Kanye njengokuba umbutho usisiseko sokusebenziseka kwewebhu, ukuzulazula okucacileyo kwabelana ngenqanaba elifanayo lokubaluleka. Njengoko siye saseka i-portal yethu, kufuneka ibe namandla okubonisa iwebhusayithi yethu ngokukhawuleza kwaye ngokukhawuleza, ukuba asiyiphumeleli le nto, asikwazi ukwenza i-portal yethu iqondakale kubaxhasi bethu okanye abasebenzisi.
Ukuba i-traffic yethu kwi-portal ivelisa imibuzo ukuze siqonde indlela esebenza ngayo, asiphumelelanga kwaye kufuneka sihlaziye iphepha lethu ukuze sifezekise inqanaba lemfuno kunye nokusebenza okufanelwe ngabathengi bethu.
Ukungabikho kwe-injini yokukhangela kuchaphazela ukusetyenziswa kwewebhu
Enye yezona mpazamo zixhaphakileyo kuyilo kunye nokwenziwa kwe-portal yewebhu kukuba ayinazo iinjini zokukhangela eziququzelela ukutyelelwa kwabathengi bethu kwi-portal. Ezi ntlobo zezixhobo zibalulekile kubasebenzisi bethu ukuba bafumane ngokukhawuleza oko bakufunayo.
Ukufezekisa oku, kuyimfuneko ukuba noyilo lwewebhu olusebenza ngokupheleleyo nolusebenzayo kwimfuno nganye yabaxumi bethu. Ukuba ufuna ukufunda ngakumbi ngesi sihloko sikushiyela ikhonkco elilandelayo
Masiphephe amakhonkco aphukileyo
Xa siseka amakhonkco angaphandle okanye angaphakathi kwiwebhusayithi yethu, kufuneka siqonde ukuba zenziwe ukuba zisebenze kuba sizibona njengophawu olungazikhathaleli iinkcukacha okanye ukuba asazi ngohlaziyo.
Xa sigcina amakhonkco ophukileyo kwiiphothali zethu, ukusetyenziswa kwethu kwewebhu konakala kwaye, ngelishwa, siphulukana nendawo kwiinjini zokukhangela ezifana noGoogle okanye iMozilla.
Kufuneka kuqatshelwe ukuba ukunyamekela ezi nkcukacha ezincinci kusenza sijonge ngokupheleleyo phambili kunye neengcali. Kuyimfuneko ukuba phakathi kwemisebenzi eqhelekileyo yentlangano siseka abasebenzi abathi ngexesha elithile baphonononge amakhonkco kwaye baqinisekise ukusebenza komntu ngamnye kubo ukuphepha ukungonwabi kwabaxumi bethu okanye abasebenzisi.
Ukusetyenziswa kwewebhu kunye nokungasetyenziswa kakuhle kweefom
Olunye lweempawu ezichaphazela kakhulu ukusetyenziswa kwethu kwewebhu kukungasebenzi kakuhle kweefom esinazo ngaphakathi kwephothali yethu.
Masikhumbule ukuba lulwandiso olubalulekileyo lwe-portal yethu kuba ngabo sinokuba nokucaca ngakumbi malunga nokuba zeziphi iimfuno zabasebenzisi kunye nabathengi bethu ngenene ukuze sibe namava asemgangathweni.
Iindawo ze-portal ezibhidayo
Ezi ntlobo zeengxaki zifumaneka ngokubanzi kuhlengahlengiso lweephothali ukusuka kwimboniselo yedesktop ukuya kwiscreen esiphathwayo. Ngokukodwa ukuba i-portal yethu inee-URL ezininzi ngaphakathi kwayo. Ukuba asikwazi ukwenza ukuphendula ngokufanelekileyo, sinokuqiniseka ukuba abathengi bethu abayi kuyiqonda injongo yethu yonxibelelwano.
Kufuneka siqinisekise ukuba amava esiwanikezayo kubasebenzisi bethu ngamnye kwindawo yethu yokujonga idesktop akumgangatho ofanayo xa besebenzisa izixhobo zabo eziphathwayo. Kuyafuneka ukuba uqonde ukuba olu hlengahlengiso luyimfuneko kuba ukugcwala kwi-Intanethi kwangoku kuhambelana ne-80% yefomathi yeselula.
Ukukhetha okungalunganga kwemibala
Njengoko besikhe sagqiba ngaphambili, kuyafuneka ukuba sibene-portal ephilayo kunye neguqukayo evumela abasebenzisi bethu ukuba babe nokusebenziseka kwewebhu okusemgangathweni. Kwezinye iimeko, ngenxa yokuba sifuna ukuzibona i-avant-garde kunye nemfashini, sikhetha umbala wemibala engasebenzi ngokubonakalayo.
Xa sikhetha imibala ye-portal yethu, akufuneki ibe ngamathoni adinayo ngokubonakalayo okanye enze iimvakalelo ngokuchasene noko sikufunayo. Yingakho kuyimfuneko ukufunda kakuhle ukuba yeyiphi imibala kunye nokuba yeyiphi ukusabalalisa esiya kuyibeka khona ukuze isisebenzele xa sifika ekufezekiseni iinjongo.
Ukuba sisebenzisa umxube ongasebenziyo kuthi, siya kuba semngciphekweni wokuba ukusetyenziswa kwewebhu kwi-portal yethu akuyi kusebenza kakuhle, kodwa ngokuchaseneyo, abathengi bethu baya kuwugatya umxholo kwaye ngokulula abayi kubuya.
Ukuzaliswa kwe-portal yethu kwenza buthathaka usetyenziso lwewebhu
Ukuba ukhetho olubi lwemibala yethu luyasichaphazela xa siseka ukusetyenziswa kakuhle kwewebhu, ukugcwala kwemifanekiso, ii-gifs, iitekisi, amakhonkco kunye neevidiyo zisibangela ukusilela okufanayo.
I-portal yethu kufuneka ibonakaliswe ngokuhambelana ngokupheleleyo, i-organic, i-timeless kunye ne-homogeneous, ngoko kuyacetyiswa ukuba xa ufaka olu hlobo lwezixhobo okanye izixhobo ngaphakathi kwewebhusayithi yethu, sithatha umzuzwana ukuhlalutya ukuhanjiswa kunye nokumiswa komntu ngamnye ukuba avavanye. Ukusetyenziswa kwewebhu kwi-portal yethu kunye nokukwazi ukwenza oko sikumiseleyo.
Ukuba asizithatheli ngqalelo ezi ngcebiso, sinokwenza i-portal ephazamisa abasebenzisi bethu kunye nabathengi kwiinjongo eziphambili ze-portal yethu.
Ukuveliswa kwakhona komxholo we-audiovisual
Olunye lweempawu ekufuneka sizikhathalele ngononophelo ukuthintela ukusebenziseka kwethu kwiwebhu ekuwohlokeni kukungaveliswa kakuhle kwamakhonkco aqulethe izinto ezivakalayo. Ukuba bathatha ixesha lokulayisha okanye banomxholo onzima kakhulu, baya kuvelisa ukulibaziseka kwaye banciphise ixesha lokudluliselwa komsebenzisi wethu kunye ne-portal yabathengi.
Ukuba sisebenzisa ezi zixhobo, kufuneka siqinisekise ukuba iwebhusayithi yethu idluliselwe ngendlela echanekileyo kwaye ukusebenza kwayo kugqibelele kwaye kwangexesha, kuba ngale ndlela siqinisekisa ukuba abathengi bethu kunye nabasebenzisi bayazuza kwinzuzo nganye esibanika yona njenge. uphawu..
Ukungaqwalaseli okanye ukunyamekela isantya sokulayisha
Okokugqibela kodwa kuncinci, kufuneka sithathele ingqalelo isantya sokulayishwa kwee-portal zethu, kuba kungqinwe ukuba ukuba abasebenzisi kufuneka balinde imizuzwana engaphezulu kwemine, baya kuyishiya i-portal kwaye bangabuyi. Sikwaqwalasela ukuba uGoogle urekhoda la maxesha okulayisha kwaye ukuba awalunganga, kuya kuthoba udidi lwethu, okuya kubangela ukuba silahlekelwe yindawo kwaye singabonakali kakhulu ukuba abathengi bethu kunye nabasebenzisi banquma ukusifumana ngeenjini zokukhangela.
Kuzo zonke ezi zizathu kunye neenzuzo, sincoma ukuba kwimibutho yethu sinikele ingqalelo kusetyenziso lwewebhu kwaye ngaloo ndlela sinikeze abathengi bethu kunye nabasebenzisi ngenkonzo esemgangathweni ebafaneleyo.