Namhlanje, i-20 kaNovemba, luSuku lwaBantwana kwiHlabathi liphela. Ngoko makhe sithethe ngento eyenzeke kwiveki ephelileyo.
Kuba bekukho kancinci kwiveki ephelileyo apho bekuvakala ngathi umhlaba ukhuseleke kancinci ukuba ngumntwana. Iinkampani ezimbini eziphambili ezifana neDisney kunye noGoogle zigqibe kwelokuba zihlaziye imigaqo yazo. Eyokuqala yayenza ngomlinganiselo wobuhle be zigcine zifihliwe kwiqonga layo elitsha lokusasaza isiqendu sikaMichael Jackson I-Simpsons oko kuzukisa umntu otyholwa ngokuxhaphaza abantwana. Okwesibini, ngokuqiniswa ngokukhawuleza kwemigaqo-nkqubo yentengiso yeziteshi ze-YouTube ezijoliswe kubantwana okanye abasebenzisa abantwana ngenzuzo (iitshaneli eziye zagwetyelwa ukufa). Ngosuku lwesithathu, intombazana Izinto angamazi iphinde yavela ukuze icingisise ngocwangco.
umntu omsulwa ifotokopi idlala indima enkulu kuthotho Izinto angamazi uphinde wabalaselisa wonke umsebenzi osamele wenziwe ngamaziko eendaba amaninzi. Ngokwala majelo eendaba, kukho i-protagonist enye kuphela, intombazana, esingazange siyifumane okanye siyikhumbule igama layo. Postposmo.
ngokususa i into yeendaba ngasentla, kwaye ucaphula elona binzana liphindaphindiweyo kuwo onke amanqaku athetha ngalo mba: intombazana evela Izinto angamazi uye wangena ebusheni. Bathi u-Even "ukhulile", ukuba "ukhulile". Ekuphela kwenyaniso esinokufikelela kuyo kulo mba kukuba u-Even usekwishumi elinesihlanu.
Yibeke ityala kumajelo eendaba
Ifakwe ingcaciso engafunekiyo (ngokucacileyo) ukuba kubi ukuthi intombazana iyathandeka, imidiya enje I-Telecinco, i-20 Minutos, i-ABC, i-La Vanguardia okanye i-La Sexta, ibone kufanelekile ukuba iphinde idibanise intombazana encinci kumsebenzi wakhe ongunaphakade kunye nongenakulinganiswa wokuqokelela ucofa. Abasathethi ngaye ngendlela eneentloni ezenza ngayo amanye amaphephancwadi kwiminyaka emithathu eyadlulayo ngokusungulwa kolu ngcelele. Kodwa bahlala bethetha ngaye ngenxa yezizathu ezingahambelani nolu thotho.
Ukusetyenziswa okulula kwe-preterite egqibeleleyo (ikhulile) ngokuthanda okuqhubekayo ngoku (iyandayo) sele ithetha okuninzi malunga nemeko embi yonyango lweendaba. Ukuba umba wotshintsho lomzimba uvezwe njengesiganeko esigqityiweyo (kwaye esongelwe kwi-aura "yenguqu emangalisayo"). Ichaza imeko yokugxeka kunye nelusizi kumajelo eendaba ukuba, ekhuselweyo ngokungabikho reifying iilebhile ulwazi lwabo, baphinde bavula ibha yasimahla yezihloko, amanqaku, iividiyo kunye neetweets malunga nenkangeleko yomzimba yentombazana eneminyaka elishumi elinesihlanu.
Kuhambo lwayo oluqhubekayo ukuya kubunzulu bokubola, inkqubo kamabonakude zapping iye yafikelela kwimida emitsha yokuwohloka kokuziphatha emva kokugqabaza, ngeqondo elifanayo le-house-brand chusquería, kwisinxibo sentombazana eneminyaka elishumi elinesihlanu ubudala, yade yafikelela kwinqanaba lokuqikelela ukuba kunokwenzeka ukuba uye wenziwa utyando lokuhombisa.
Ukujija okucekisekayo ngakumbi kwenzeka kwinto ebizwa ngokuba ngamanqaku empendulo, asetyenziswa phantse kuyo yonke imimandla yolwazi. Ukusuka kwezemidlalo ukuya kwezopolitiko. Amajelo eendaba, endaweni yokuthetha ukuba uDonald Trump usisidenge, avakalisa "ukuvutha komsindo kwiinethiwekhi", "i-cascade yokugxeka", ukuba "abalandeli bavutha umlilo" okanye "abanye abasebenzisi bathi", ukubonisa. ukuba uDonald Trump usisidenge.
Ngaloo ndlela, La Vanguardia ibona kufanelekile ukucaphula umsebenzisi we-Twitter oqinisekisa ukuba intombazana "ibonakala ineminyaka engamashumi amane ubudala kwaye ibonakala isanda kuphuma ekubuyiseleni." Kwaye apha akukho nto yenzekileyo. Iphephandaba likhuselekile kwaye alibangeli naluphi na uxanduva ekusebenziseni ukuthobela ngokupheleleyo umthetho kunye nemigaqo yokuziphatha yentatheli, ezingasoloko zihambelana nezokuziphatha kunye nokuziphatha (ixesha elininzi, xa isiganeko seendaba singaphezu kokuthandabuza).
I-Telecinco, kumgca wayo ngoku wenkokeli epheleleyo yobumsulwa, ide ibe nobuganga bokupapasha inqaku apho ikhankanya kwaye inxibelelanisa omnye wabambalwa baseMelika abanolwazi oluphangaleleyo kunye nesihloko sokubamba kwisicwangciso esithi "Intombazana yase-US". Izinto angamazi ayibonakali kakuhle." Kwinqaku elifanayo kwiwebhusayithi yeTelecinco apho inethwekhi isikhumbuza ukuba intombazana sele ivele ivale i-akhawunti yakhe ye-Twitter ngo-2018 igxininisekile ngokugxekwa, safunda ukuba uFulanito Menganítez wenze i-meme efanisa intombazana noBritney Spears okanye uJennifer Aniston.
Akukho mntu kulawulo.
Lityala labazali
Kukho into engalunganga ngehlabathi xa intombazana eneminyaka elishumi elinesihlanu ubudala inenkampani yobucwebe egameni layo kwaye, okubaluleke ngakumbi kwimeko ekhoyo, umgca wokwenza izinto (uxhomekeke kakhulu, njengazo zonke iifemu zeli candelo, kwizinto ezipapashiweyo ezijoliswe kuluntu olubhinqileyo oluthetha okanye ungatsho malunga nenkampani ethethiweyo).
Into ephukile ngokupheleleyo xa intombazana eneminyaka elishumi elinesihlanu ubudala (enebala elineminyaka elishumi elinesihlanu ubudala) isetyenziswa njengomboniso osebenzayo wokubonisa ukusebenza kweemveliso ezikhankanyiweyo kwividiyo echukumisa izimvo ezizigidi ezibini. Le vidiyo inesihloko esithi "Iindlela zokhathalelo lwam lwesikhumba."
Kukho into ebolileyo ngokupheleleyo xa silinganisa ukuba le vidiyo yapapashwa njengomsebenzi wokungafihli kunye nokuxolisa ngenxa yehlazo elibangelwe yividiyo yokuqala apho intombazana yabanga ukuba isebenzisa iimveliso zohlobo lwayo. xa enyanisweni wayemane eziphulula ubuso ngeminwe yakhe.
Yibeke ityala kubafundi.
Musa ukuhlala apho. Yenza uvavanyo. Vula i-browser entsha yefestile kwaye uqalise ukuchwetheza igama lentombazana kuGoogle. Ezi zezinye zeengcebiso zophando (ngokusekwe kolona phendlo ludumileyo kwihlabathi jikelele):
- "Ubudala"
- "Umfana"
"Marbella" (indawo yokuzalwa)
- "Ubude"
-«Pandora» (kwakhona, i-cascade yemifanekiso yomntwana okwinkonzo yenkampani yakhe yeemveliso zobucwebe)
Ukuba songeza isenzi esinje ngo "yi" kwigama, uGoogle auto ugqibezela ingcebiso ngezichazi. Qikelela ukuba yintoni, ngaphandle koko "Umthambo» kwaye nokuqala ngo-uve, esinye isichazi esikhangelwe kakhulu.
Akukho mntu kulawulo.
Amajelo eendaba aneendlela ezimbini zokujongana nokunxanelwa okucacileyo kweendaba ukuba i-protagonist encinci yolunye uchungechunge lwexesha elivusayo: ukungena okanye ukungangeni. Abo bangenayo, bakwenza oko kuba besoyika ukuba abafundi baya kuthathela ingqalelo xa benokuthi bawubhaqe lo mbandela ngokhuphiswano lwamajelo eendaba.. Ekupheleni kosuku, konke kubilisa kwingcinga yehyper-capitalist enegunya layo liqiniswa kane ngonyaka ngendlela yoFundo lweMedia Jikelele okanye ingxelo yeComscore.
Bambalwa abangangeniyo; Kodwa banjalo. Kuyathakazelelwa ukuba imidiya efana El País o Ihlabathi ngeli xesha abakhange banikezele umgca omnye kutsha nje ibhombu enolwazi. Mhlawumbi konke akulahlekanga.
Njengoluntu olubandakanyeka ngokupheleleyo kwinkqubo eqhubekayo kwaye ekhawulezayo yokuphumelela emva kokoyisa imida yayo kuzo zonke iinkalo zalo (ukusuka kwinkcubeko, intlalo, iteknoloji kunye noluntu), kuyadabukisa ukuba umntwana omncinci Izinto angamazi kufuneka eze kusikhumbuza (hayi yena, kodwa impendulo yehlabathi kuye) izinto ezingaqhelekanga zenziwe.
Siqukumbela inqaku lokuqala nelokugqibela lokuba le webhusayithi iya kunikezela ngalo mbandela ngesicatshulwa esithathwe kweyona ndawo ingenampazamo kunye nesiqulatho sobulumko beli xesha (ngoxolo kuMichael Jackson):
"Kwaye abantwana? Ngaba akukho mntu uza kucinga ngabantwana? – uHelen Lovejoy, The Simpsons