Through this interesting post, you will be able to know everything about webinar ¿What is?, How does it work?, and How can we use it correctly?, so stay with us to know more.
Webinar What is it?
To understand the webinar What is it?, we must know that it is also known as an online conference or web conference. It is a conference that we probably all know due to the current times in which we live thanks to digitalization and current technology.
If you are wondering what is webinar?, It is a word that comes from the English “web seminar”, referring to a virtual seminar, or online conference.
Many things can be considered as a webinar, because all kinds of document exchange, or promotion of information in real time, through the use of the Internet, is a mechanism that can be perfectly considered an online conference.
Steps to understand a webinar
The webinar works with several steps, we mention them below:
- The meeting organizer sends an email with the invitations, which contain a link to a URL and a user ID to access the meeting, usually through an application or a page.
- At the start of the meeting, each participant enters their user identification (ID), for the online meeting.
- Once the session is started, depending on the type of webinar it is, it can be screen shared, it can be seen only in a video call, or it can be like a radio program, with only audio.
- And finally, it is only necessary the participation, collaboration, and enjoyment of all the people who are participating in the activity.
Uses and platforms available to do a webinar
We can say that there are two fundamental uses for conferences. Which are:
Part of an online educational format
Everything that is related to online learning, as long as study is involved in this type of conference, will be considered of this style.
Part of a marketing strategy
Just as it can be used to provide information and knowledge online to people who are interested, it is also a considerable digital marketing strategy, due to its accessibility and ease of implementation in the business environment.
If you want to have a clearer idea about how marketing works and how it is used in the economy, then I invite you to see this interesting link: Economic factors
Understanding the webinar and what is it?
You have to be very clear about the type of content that you plan to transmit and how it is going to be transmitted, for that, it is important because some tools can be much more useful than others.
Also keep in mind that different apps may have paid memberships. The most accessible free applications are the following:
- ZOOM
- Google Hangouts
- YouTube
- Discord
Advantages and disadvantages
Next, we will mention the advantages that the webinar offers us, and also the disadvantages that it has:
Advantages
- It is a simple and accessible way to be able to spread different types of information, hold events, and social participation without the need for a personal presence.
- It is a method that almost anyone can do with enough information, adding that it is easy to use, if non-payment platforms are used. Which definitely serve well enough not to pay memberships.
- It is a method in which you can control to a certain extent many of the things that can be done in the conference, for example, you can activate or deactivate the group chat, you can expel someone from the group, you can activate and deactivate the camera, depending on the platform, can even share the screen, for better information.
Disadvantages
- You need tools for proper use. A computer, microphone, camera, and stable internet connection are required.
- It can be difficult to implement when talking about important business, because the general rule is usually to be present.
- Depending on the number of people and their internet connections, it can create interference, or it can be difficult to organize them.
- If you do not have a smartphone or a stable internet connection, it will be very difficult to carry out a webinar, since these elements are basic for these virtual meetings.
Importance
To understand the webinar What is it?, it is necessary to know that it is a very useful option, not only because of the current times that the world is experiencing due to a pandemic, which prevents us from being involved in social activities, but also thanks to the great technological era in which we live, it should to be very simple to be able to participate in these events.
Everybody knows about cell phones, and it's pretty much a requirement these days not only to have one, but also to have a computer. Two of the things that, precisely, are almost essential when it comes to wanting to participate in online conversations.
Thank you very much for reading the article, if you are interested, we invite you to watch the video below for more information. We hope we have been of help to you.